the original shopify agency

The Shopify Plus B2B Agency That Makes Complex Commerce—Easy

Get a custom strategy from senior Shopify Plus experts

Trusted By:

Don’t just sell online — scale smarter with BlueSwitch

Unlock more growth by combining decades of B2B expertise

B2B Expertise That Matters

We solve the challenges traditional agencies can’t—tiered pricing, bulk orders, multi-account setups, and more.

Seamless Integrations

Our Shopify Plus pros connect your ERP, CRM, and custom tools so every system works together without friction.

Proven Experience

25+ years, 600+ sites, and $1B+ in client transactions mean you’re backed by a senior team that knows how to scale B2B.

Integrate With the Systems You Already Rely On

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we solve the complex B2B challenges that others can’t

BlueSwitch isn’t just a design agency — we’re technical architects for enterprise B2B commerce. Our team specializes in:

ERP/CRM Integrations with systems like NetSuite, SAP, Salesforce, Microsoft Dynamics, and Sage 300

Custom Middleware Solutions that unify data flows across platforms and eliminate silos

Advanced Pricing and Account Structures for multi-tier, multi-region B2B organizations

Scalable Technical Foundations built to handle global transaction volumes and future growth

Our Proven Process

complex B2B ecommerce projects Made simple, organized, and transparent

Here’s how we guide you from idea to launch:

1. Kick-Off Call

We align on goals, audience, and project scope while introducing your dedicated BlueSwitch team.

2. Current Systems & Data Flow

Our experts review your existing platforms, integrations, and data processes to identify strengths and gaps.

3. Data Deep Dives

We analyze products, customers, orders, and fulfillment data to ensure accuracy and readiness for migration.

4. Front-End Functionality

Custom features and apps are mapped out—covering pricing, ordering, memberships, CRM, and more.

5. Site Design & Customer Journey

Our creative and UX teams build tailored designs and flows that deliver an intuitive and engaging B2B experience.

6. Deliverables

You receive a complete project specification sheet, outlining all requirements, integrations, and launch assets.

Experience You Can Trust

With over 25 years in ecommerce, 600+ sites built, and $1B+ in transactions for clients, BlueSwitch brings proven scale and reliability.

25+ YEARS OF

EXPERIENCE

$1B+ IN TRANSACTIONS EARNED

FOR CLIENTS

600+ WEBSITES BUILT

30+ IN-HOUSE EXPERTS

  • 100% US-Based, 100% In-House: Our senior developers, designers, and marketers work directly with you. No outsourcing.

  • Seasoned Talent Only: Every team member is a certified, experienced pro with deep Shopify Plus expertise.

  • Proprietary Middleware: Our MultiFy integration layer simplifies complex B2B workflows and system connections.

  • B2B Accelerator: Purpose-built programs designed to help B2B companies scale faster than ever.

Powering the Next Generation of B2B Commerce

BlueSwitch builds Shopify Plus solutions that don’t just check boxes — they unlock efficiency, profitability, and growth for modern B2B brands.

Streamlined Ordering

Make buying effortless with quick-reorder tools, bulk order flows, and frictionless checkout designed for busy buyers.

ERP / CRM / PIM Integrations

Connect your ecommerce platform to the systems that run your business, so data flows seamlessly, teams save time, and errors disappear.

Personalized Pricing & Account Management

Give every customer the right price, payment terms, and account access, creating loyalty and repeat sales at scale.

Scalability Without Limits

Whether you’re a regional distributor or a global enterprise, your ecommerce foundation is built to grow with you — not hold you back.

Advanced Analytics

Turn data into decisions with custom dashboards that reveal sales trends, buying behavior, and performance insights.

Full-Funnel Marketing Integration

Our in-house marketing team drives traffic and conversions post-launch, ensuring your new platform isn’t just built, it’s built to win.

Advanced B2B Features

  • Shipping Complete Flag

  • Tiered Pricing by Cart

  • Trucking Questions

  • White-Glove Delivery

  • Bill-My-Account Rates

  • Spreadsheet Uploads

  • Quick Reordering

  • Cart Sharing & Prebuilt Carts

  • Tiered & Nested Accounts

  • Regional Accounts

REVIEWS

What Our Clients Say About Us

The services provided by BlueSwitch helped Gaiam launch its site in record time! The agency team exhibited professionalism and was always ready to assist during pre and post-launch. (Verified via email)

Gaiam Site Redesign & Shopify Migration

To Boot New York had a positive collaboration with BlueSwitch during their platform transition. BlueSwitch was consistently attentive and offered valuable guidance during the development of the new site. To Boot New York is satisfied with the ongoing service it provides. (Verified via email)

To Boot New York Shopify Migration & Marketing Launch

Bitter End Provisions recently started an e-commerce platform with BlueSwitch. Working with its team has been a rewarding experience at every step. The agency exhibited remarkable organization and responsiveness and offered creative solutions to challenges, all while maintaining a strong focus on design aesthetics. Bitter End Provisions would suggest BlueSwitch to those contemplating the development of a Shopify site. (Verified via email)

Bitter End Provisions Shopify Design & Marketing Launch

Unlock Clarity, Strategy, and a Clear Path Forward

Request A Free Session today and discover how Blueswitch makes complex ecommerce painless

Your business deserves more than a cookie-cutter ecommerce plan. That’s why we start every partnership with a free consultation designed to uncover opportunities and map your path to growth.

Here’s what you’ll get:

  • Custom Assessment: A deep dive into your current systems, data, and ecommerce challenges.

  • Tailored Strategy: Clear recommendations on how to solve bottlenecks and accelerate growth.

  • Integration Roadmap: A step-by-step plan to connect your ERP, CRM, and business-critical tools to Shopify Plus.

  • Timeline Expectations: Transparency on scope, deliverables, and what to expect from day one to launch.

No pressure. No generic pitches. Just real insights from senior Shopify Plus experts with decades of B2B experience.

Ready to Jumpstart Your B2B?

Don’t let outdated systems or missed opportunities slow you down. With BlueSwitch, you get a proven partner who understands the unique challenges of B2B ecommerce — and knows how to solve them.

At BlueSwitch, we specialize in building seamless B2B ecommerce solutions on Shopify Plus that make growth painless. With decades of experience, in-house senior talent, and proprietary integrations, we help brands scale smarter, faster, and with complete confidence.

Contact Us

(212) 742-2770

29 Broadway, Ground Floor, New York NY 10006

Copyright © 2025. All rights reserved. Privacy Policy

The results speak for themselves:

check out our case studies

Bags in Bulk - Marketing Case Study

Search Engine Optimization (SEO)

Bags in Bulk is a NYC-based eCommerce brand that sells wholesale merchandise in a D2C storefront environment. Specializing in wholesale backpacks, school supplies, and apparel, Bags in Bulk markets their products mainly to nonprofits, churches, and charities, as well as school districts, teachers, and community organizations. Unlike traditional B2B businesses, wholesale product offerings are available to the general public, priced by wholesale case, with volume discounts applied at checkout.

Company Name: Bags in Bulk

Industry: Wholesale Merchandise (backpacks, school supplies, apparel, outdoor gear, etc.) BlueSwitch Client since 2019

Channels Serviced: SEO

YOY Growth Stats - SEO (Organic)

*sourced from Google Analytics (GA4)

(2022-2023)

+1,577%

Organic Revenue

+786%

Organic Transactions

+340%

Organic Users

+404%

Organic Sessions

Strategies Implemented

● Designed an SEO campaign that would improve rankings for wholesale keywords, while avoiding higher-volume, non-wholesale keywords through careful application of keywords in content creation/optimization

● More detailed segmentation in products and collections to help increase organic traffic, engagement, revenue and average order value

○ Helped rank for more keywords at a greater frequency, further broadening campaign reach and created more specific/targeted collections that appeal to a wider variety of new users

● Strategic content topic ideation armed with detailed keyword and audience research to identify content that would product the most traffic and engagement

European Wax Center - Marketing Case Study

Paid Social, Paid Search, Email Marketing

Using Shopifyʼs powerful platform and numerous partners, BlueSwitch created a clean and easy shopping

experience for their franchises. From showing certain products to specific franchises, to adding free packets to

qualified orders.

Services Utilized

Shopify Plus Development,

UX Design & Creative,

Marketing Strategy

EWC Growth Stats - Paid Social (Meta)

(Jan 2021- Aug 2021)

+78%

Total Sales

+69%

Online Sessions

+32%

Return Customers

+11%

AOV

Strategies Implemented

● Built a customized B2B supply ordering system using Shopify and BlueSwitch’s Multify app, enabling European Wax Center franchises to manage inventory and orders by region, reducing shipping costs and streamlining operations.

● Integrated with NetSuite for automated order funneling and financial reporting, enhancing data accuracy and reducing manual workflows.

● Designed a tailored shopping experience for franchises, including product visibility controls and promotions like free sample additions for qualifying orders.

● Revamped email marketing with new templates and automations, achieving +78% total sales, +69% online sessions, +32% returning customers, and +11% AOV.

Growth Stats

(Jan 2021- May 2021)

+132%

Revenue

+14%

New Users

+112%

Conversion Rate

+104%

Transactions

LʼObjet - Marketing Case Study

Paid Social, Paid Search, Email Marketing

LʼObjet creates designs for the home that are both luxurious and functional works of art, crafted with the highest

degree of excellence and quality. Looking to create a better user experience and faster site speeds, we worked

together in tailoring unique UX designs that focused on their collections and craftsmanship, thus bridging the art

gallery feel of their previous site to a more balanced focus on art and e-commerce.

Services Utilized

Shopify Plus Development

UX Design & Creative

Growth Stats

(Jan 2021- May 2021)

+132%

Revenue

+14%

New Users

+112%

Conversion Rate

+104%

Transactions

FLOWER Beauty- Marketing Case Study

Project Brief

FLOWER Beauty was the brainchild and mission of Drew Barrymore and her straightforward, no-nonsense philosophy of empowerment: that women everywhere deserve the best quality, most efficacious products at an affordable price. Replatforming from Magento to Shopify, with a 3-week turnaround before Black Friday, we gave them a stable and scalable solution with Shopify.

Marketing Brief

Need copy for marketing weʼve done for EWC.

Services Utilized

Shopify Plus Development UX Design & Creative Marketing Strategy Google PPC

Social PPC Email Marketing

Frequently Asked Questions

Here Are Some Of Our Most Common Questions

Am I a good fit for you?

We specialize in working with clients who have online businesses generating between $5M and $50M in sales and are looking to migrate or expand to Shopify Plus. If you fall within this range and are eager to scale while reducing inefficiencies and costs, you're a great fit for our services.

How are you different?

Our blend of deep technical expertise and comprehensive business strategies sets us apart. We've scaled companies from $0 to $100M by leveraging our extensive partnerships and knowledge of the best vendors. Recognized as the #1 referred partner by Shopify, we know exactly how to navigate and exploit Shopify Plus's capabilities, ensuring your site's marketing and operational nuances are finely tuned to boost performance.

Do you have proof that you'll be successful in my industry?

We’ve successfully worked across multiple industries, each time tailoring our approach to meet specific business needs. Our portfolio includes case studies and testimonials from clients who have recorded significant success after partnering with us. While not all clients can share their data publicly, our documented cases represent a broad spectrum of industries, demonstrating our ability to adapt and optimize strategies for any sector.

How long does it take until I start seeing results?

The timeline for seeing results can vary. Some clients have witnessed improvements within days, while others may take weeks or months to fully dial in their systems. Factors influencing this include your level of engagement, market conditions, and the specific strategies being implemented. However, most clients start seeing positive changes shortly after launching their ecommerce sales system, with further optimization improving results over time.

How much time investment is needed?

To rapidly scale your sales, we recommend dedicating 5-10 hours per week to collaborating with our team, especially during the initial stages. You can delegate tasks to the appropriate team members if necessary. Clients who are deeply involved tend to achieve the best results. Remember, marketing and sales are the lifeblood of your business, and our team’s overhaul of your ecommerce operations requires your involvement to be truly effective.